Which Search Engine Optimization Site Builder May Be The Friendliest for The Search Engines?

Discover What Would Be The Best SEO Web Site Builders 2019 Improve

Updated, March 14, 2019:

Then it’s essential to choose the best SEO website platform for your needs so you can get the most for your money’s worth if you’re hoping to build an effective website that ranks on Google. But, with many platforms and advanced web site builders out there, it has become an ever more trial for everybody from influencers to smaller businesses to eCommerce stores—which is excatly why we’ve written this short article that will help you result in the most useful choice you don’t waste time down the line for you so.

Below is a listing of the 11 many popular internet site platforms useful for Search Engine Optimization. For every platform, we’ll talk about the many features that are significant benefits it includes when it comes to Search Engine Optimization. Then, during the really end of the article, we shall break along the platforms and work out suggestions which are appropriate influencers, regional smaller businesses, and e-commerce small company web internet web sites.

Now, let’s dive right directly into see just what the very best DIY website builders are for Search Engine Optimization!

Site Builders Featured in this essay




11. 3dcart Search Engine Optimization

General Services

3dcart can be an all-in-one hosted eCommerce that is SEO-friendly , full of over 200 integrated features and 100+ re payment integrations. The features consist of Search Engine Optimization tools to simply help merchants begin with the optimizations of the web sites.

  • Includes a good amount of integrated SEO features unavailable along with other platforms.
  • Dynamic HTML and XML sitemaps are included.
  • 3dcart provides Google’s that is ready-to-go AMP .
  • web web Page rate of 3dcart’s test shop surpasses objectives.
  • Sitemaps may not be personalized.
  • Default shops are perhaps not HTTPS and you also need certainly to manually make the modification after producing your store.

3dcart combines some great benefits of a hosted platform, like worry-free web hosting and PCI conformity, with all the freedom of open-source platforms. Offering FTP access to provide control of the web site and making use of HTML that is simple in place of proprietary languages, web sites could be completely modified. All themes are Google-first optimized, and features like AMP, Rich Snippets, Canonical URLs, 301 Redirects, Robots.txt editor, etc. come incorporated with every plan.

10. Not too Effortless Search Engine Optimization With PrestaShop

General Services

Since the title might indicate, PrestaShop is comparable to Shopify for the reason that it is targeted toward shop owners. PrestaShop is fantastic for those a new comer to internet site building and Search Engine Optimization who wish to begin with their 1st online shop.

While Prestashop is easy to utilize, and there’s a free of charge variation available, it is suffering from too little functionality in comparison with other platforms. PrestaShop comes with a few Search Engine Optimization choices, however they have to be set manually, and you will find presently no easy tools that will help you repeat this until you turn to extra plugins.


PrestaShop includes a free choice available, however you do want to find web hosting provider and do the installation manually. For you if you want to pay, PrestaShop pricing includes an option where they host it.

If you’re quick on some time have bigger spending plan, it may help employ a professional to have your website ready to go precisely the very first time. We’ve managed dozens of PrestaShop shops for the very very own consumers, together with internet site performance has increased in each situation we done.

Search Engine Optimization Professionals

  • Internet sites built on PrestaShop have actually regularly SEO that is positive when they’re configured correctly.
  • PrestaShop is present as a free of charge down load (open supply) that one can configure your self, satisfying the inner geek in.

SEO Cons

  • Search Engine Optimization plugins can quickly increase expenses.
  • Search Engine Optimization setup is automatic (international) and comes arranged with plugins, so that you don’t need to worry about optimizing pages that are individual.
  • You are able to easily find available source XML sitemap git repositories that will help you arranged PrestaShop if you’d like to save your self some time cash.
  • Numerous freelancers are inexperienced with this particular platform, as well as maintenance/upkeep you will need to employ a technology partner to assist handle your website.
  • We now have perhaps maybe perhaps not evaluated a PrestaShop with AMP pages integrated ( find out more about AMP pages right here).
  • PrestaShop has a tendency to have sluggish page speed that is mobile.


While PrestaShop is an even more easy choice, configuring it properly could possibly get complicated with no solid development knowledge in addition to not enough Search Engine Optimization choices helps it be difficult to suggest.

The best barrier of entry with PrestaShop is it functional that it requires users to spend more money to make. With several choices for your use to introduce a fresh site, the most readily useful option for Search Engine Optimization is further down our list. We might suggest avoiding PrestaShop unless designers, developers, and content article writers are in position to address this task.

9. Exactly why is Wix Good and harmful to SEO?

General Features

Wix is the best referred to as a drag-and-drop web site builder, and it also doesn’t have the most useful reputation with regards to Search Engine Optimization. Most of the problems that have actually plagued

Wix in past times have been fixed (as an example, before users could maybe maybe not modify page titles) plus it does stay a decent option for many requirements. We quite often get asked if Wix web internet sites are SEO-friendly and exactly what can we do in order to enhance keyword jobs with Wix. Below is our analysis:


Wix has various pricing that ranges from basic domain intends to VIP. Bundled with all the plans are $75 advertising vouchers, builder apps, and web web site booster apps which strengthen the value.

Search Engine Optimization Advantages

  • Includes a simple wizard to optimize your internet site.
  • They fixed lots of their historic problems.
  • It includes a complete large amount of features to optimize for Search Engine Optimization.
  • Wix SEO Wizard is useful for fast setup.
  • Includes AMP pages inside of Wix which increase standing performance.

SEO Cons

  • You can’t modify canonical tags.
  • Wix will not provide FTP Access
  • There clearly was customization that is limited of URLs, games, and meta information.
  • We continue steadily to see clients have problems with sluggish indexing even yet in 2019.
  • SEO plugins for Wix are missing as all things are “backed in.”
  • Your website is AJAX based, so Bing takes some time to index pages.
    • Until recently, Bing will never crawl JavaScript and Bing still doesn’t crawl some JavaScript.
  • Won’t have a contemporary website architecture that will be definately not fast mobile web web web page speeds.
  • Services/Product pages aren’t coded as real website pages and so cannot be optimized for Search Engine Optimization.
    • It is strongly suggested to generate specific pages for products and services allowing for optimizations for all those titles on pages and meta information.


Until you need probably the most SEO energy you will get, Wix is just a fairly standard choice that is appropriate, although not remarkable in any way. Wix offers users some freedom, it is user friendly, it takes no installation and is all set to go right away (in other words. out from the field). It’s an excellent very first option for a site, but keep in mind you’ll need an update later on, and for some it could be better to look for a much better platform right from the start in order to prevent more hassle later on.

Wix does consist of brand new AMP pages which Bing likes nonetheless it falls quick regarding the mobile webpage Speed assessment getting ratings when you look at the low 20’s to 30’s within our own evaluation. Wix is a worldwide powerhouse that has saturated both domestic and worldwide areas along with its simple marketing web site builder. But, the simplicity of good use falls short whenever your clients cannot find you online due to Search Engine Optimization.

8. How come Squarespace Advantageous To Search Engine Optimization?

General Services

Squarespace is another simple-to-use web site platform which allows one to produce stunning sites making use of pre-made templates and an editor that is simple. Many people utilize Squarespace for a regular basis many thanks to its easy setup and integration along with other solutions. But, there was presently no Search Engine Optimization tool included in Squarespace.

$ Basic Online that is 26/month Shop

$ Advanced Online that is 40/month Shop

Squarespace is only a little in the pricier part if you think about the cost of the entry-level subscription that is personal however it has better made features than contending platforms.

    • Aesthetically appealing and has now simple to change HTML elements.
    • Aids functions that are basic XML Sitemap & Robots.txt.
    • Custom SFTP usage of the backend.
  • Includes alternatives for AMP pages on Squarespace.
    • We’ve seen problems whenever attempting to index Squarespace sites with this consumers.
    • We observed problems where both slash that is non-ahead forward slash ending URLs come in the crawling of web sites. This is certainly an issue that is severe and now we have experienced customer internet internet sites have actually zero pages indexed after 90 days.
    • There is absolutely no HTML that is automatic created.
    • Squarespace Search Engine Optimization doesn’t help custom titles & meta information on blogs and product that is individual.
  • Squarespace adopted their naming that is own system Search Engine Optimization areas that could confuse clients, for instance, they call a meta description an “SEO Description.”

Squarespace is really an option that is fantastic includes wonderful features and it is easy to use. Nevertheless, it is additionally only a little regarding the expensive part. Squarespace will save you a large amount of some time cash, but there are many more customizable options out here for those who are able to experiment and discover their tools. Squarespace is almost certainly not the absolute most sustainable for the long-lasting if you want more control over the backend.

Squarespace has its own practices whenever approaching Search Engine Optimization, however when evaluating contemporary features like AMP pages, SFTP access, and versatile settings, all of them are unsuccessful concerning the SEO issues mentioned in the Con’s.

7. Joomla Search Engine Optimization

General Services

Joomla is a totally free and available source solution that competitors WordPress. With scores of packages and lots of designer help it really is a exemplary selection for companies of all of the sizes.

Unfortunately, due to its nature being a available source platform, it will require substantial designer knowledge to configure its tools for optimal Search Engine Optimization usage. Joomla has its own settings that needs to be tailor-made and updated, but when you grasp the fundamentals, it is a well known and effective device that funds you way more get a grip on than competing solutions.

Free ( to a specific level)

Joomla itself is free as being a CMS, but that doesn’t suggest you won’t be spending money on other items such as for example internet hosting. As they do offer free web hosting through their partner, it is definitely not the level of web hosting you may need so that you can have good SEO as well as for general business purposes.

    • Complete control of your Search Engine Optimization implementation,
    • Well-supported community for assistance and recommendations.
    • Available Joomla AMP plugins for optimization.
  • Quick page that is mobile rating (nevertheless, maybe not 90 or above away from 100)
    • Needs some setup.
  • Moderate learning curve if you’re brand a new comer to the working platform.

Joomla is not for newbies, nonetheless it possesses a great amount of freedom if it’s exactly exactly what you’re trying to find consequently they are ready to discover. Up To a degree that is certain it’s much like WordPress and offers plenty of flexibility. With all the freedom at heart, this leads to fragmented persistence and it’s also difficult to inform if Joomla website A will fare better than Joomla website B.

We now have discovered from feel the desired outcomes will constantly demand a designer and sometimes clients are stuck with a website this is certainly unsupported and may quickly fall behind in positioning against rivals.

6. Weebly Search Engine Optimization Overview

General Services

Weebly is an easy do-it-yourself way of internet site building. It’s feasible generate a website that is free and it has the required tools permit you to modify metadata such as for instance tags and information. There is certainly a fairly comprehensive assistance web page that can assist you with things such as for example metadata optimization and on-page Search Engine Optimization, but as a search engine optimization investment, Weebly does not build up well against its rivals and falls quick because of its not enough features.

$ Connect that is 4/month)

All Weebly subscriptions are compensated upfront an in advance, and each plan comes with $100 worth of google ads credit year.

    • Many features are integrated.
    • It’s the absolute most choice that is user-friendly.
  • Carries a easy search engine optimization support gu >Weebly AMP pages haven’t been built-into the working platform.

Weebly is definitely an introduction that is excellent site platforms nonetheless it is commonly overshadowed by its rivals like WordPress and Wix that offer more control, modification, and features. It really is among the lowest obstacles to beginning a webpage, shop, and account web web web site. We suggest it for the customers who will be simply beginning.

Where it falls quick is lots of the all-in-one SEO platforms consist of AMP pages and provide a little advantage in rate in comparison to Wix or Squarespace. Inside our evaluation, we had been getting 20’s from the Weebly Bing Page rate test.

5. Magento Search Engine Optimization Plugins are Fancy

General Features

Created for experts, Magento just isn’t inherently SEO-friendly (also though its from the box/ready to get) also it calls for one to alter particular settings to get the very best Search Engine Optimization help. There are many guides (including Magento’s help site), however it’s most certainly not an easy task to have it working. Regarding the side that is plus it’s an available supply solution that designers can modify for their taste.

Magento as being a CMS is free, but costs that are additional as employing developers and internet hosting must be considered. Additionally there is an enterprise edition provided by Magento that could cost well over one thousand bucks 30 days.

    • Typical Search Engine Optimization features which are customizable through the backend.
    • Permits programmatic SEO changes—globally include name tags and meta information.
  • Enables HTML & XML Sitemaps, and robots appropriate from inside Magento.
    • Establishing Search Engine Optimization on a Magento web site requires access that is admin some instances and a designer to set up plugins. It will take months if you have an extended modification of demands, which can be a huge loss in time for organizations.
    • Some expanded SEO features will surely cost extra.
    • You will find URL structural problems with parameters rather than getting rid of SID parameters can harm Magento Search Engine Optimization.
    • You have to clear the cache on pages after changes that could be cumbersome.
    • The use is required by it of plugins so that you can allow Magento AMP pages.
  • Magento creates duplicate URLs and numerous the search engines will block your internet site from showing up in serp’s with this, it is therefore one thing you must monitor constantly.

Numerous names that are big Magento. Unfortunately, those big names may also be supported by seasoned designers that have both enough time and knowledge to tweak Magento for their certain requirements. The SEO features are excellent for those who have experience focusing on Magento and may stop wasting time in getting it properly put up.

Then it will be incredibly difficult to use if you don’t have the patience to learn how to use Magento. Presently, it may be probably the most SEO-friendly whenever setup properly but frequently works more effectively with paid plugins. The problem having its URL structure could possibly get you in big trouble, and also you need certainly to look out for duplicate URLs from Magento inside of Bing. Finally, the rate on Magento is sluggish when comparing to other e-commerce platforms like Shopify and BigCommerce.

4. BigCommerce Search Engine Optimization

General Services

BigCommerce is really a compensated hosted e-commerce solution that causes it to be an easy task to setup an on-line shop and sell services and products. It is comparable to Squarespace and Shopify with its ease, so unless you’re happy to build your web store with an even more complicated device such as for example Magento or PrestaShop, it is one of several go-to alternatives. The Search Engine Optimization is straightforward, plus it’s simple to change or change settings as required.

    • Provides a lot of indigenous Search Engine Optimization features that other big platforms do not.
    • This has support that is great and community help.
  • BigCommerce supports AMP pages which can be quickly enabled.
    • PHP sitemap are an annoying that is little works together with the search engines.
  • BigCommerce has slow mobile web page rate.

Discounts are for sale to yearly subscriptions .

BigCommerce is really a great replacement for other easy web site builders such as for example Shopify and Squarespace with decent Search Engine Optimization choices to allow you to rank your site. With the help of AMP pages, this will make up for the sluggish mobile web page rate on BigCommerce. We’ve perhaps not seen yet BigCommerce rank badly.

3. Is Shopify Advantageous To Search Engine Optimization?

General Services

Shopify is another website this is certainly simple-to-use that is targeted toward online shop owners and e-commerce. It offers a easy integration with many repayment techniques, plus it lets you offer real or electronic products without any hassle. Shopify Search Engine Optimization features are decent, plus it’s simple to include appropriate key words to items and pages.

But, a number of the plugins to increase the attributes of Shopify demand a subscription that is monthly make expenses rise quickly. We completely free website builder now have yet to visit a Shopify shop perform defectively due to it being in the Shopify platform.

Shopify’s entry-level is just a little high priced, but there is however a 14-day trial that is free doesn’t need a bank card.

    • You can find a complete large amount of plugins open to optimize Search Engine Optimization.
    • There was a big community and help for Search Engine Optimization.
    • Shopify shops appear to perform better if you’re just starting (keyword ratings by way of example).
  • Shopify AMP could be abled through the use of premium plugins.
    • utilizing a complete large amount of plugins will surely cost money.
    • The HTML Sitemap is certainly not free and needs re re payment.
    • The XML Sitemap has documented dilemmas for them, which they pay for by us here and after working with hundreds of Shopify clients we have had to apply workarounds.
  • Shopify has sluggish mobile web page rate that people discovered during our assessment.

Shopify is great for anybody offering real or electronic services and products, however it’s not very great if you need a website that is simple Search Engine Optimization purposes. This indicates to do well within the short-term, and our experience can complement our Shopify consumers’ success with technical and on-site Search Engine Optimization. The price tag on the working platform can additionally get costly as compensated plugins accumulate quickly. We’d be very happy to see more core SEO concepts baked in to the platform without incurring extra charges.

2. Determine if WordPress is Best for Search Engine Optimization

General Services

Okay, now let’s find away if WordPress in fact is best for Search Engine Optimization. The platform became a significant player in the Search Engine Optimization space throughout the last 5 years. Initially a free of charge and available source running a blog platform, WordPress has developed drastically with customizable themes, tools, and extensions that will include plenty of functionality to your site. It really is probably the most SEO-friendly platforms as a result of the clean building that is website being offered.

Regrettably, WordPress suffers because of its origins being a blog posting platform. It really isn’t inherently made for particular tasks such as for instance functionality and eCommerce is severely restricted before you obtain a grasp of the way the widgets, themes, and plugins work. This implies so it calls for one to possess some experience with the growth side.

$ Personal that is 4/month storage, eliminates advertisements

$8/month Premium, limitless themes, advanced level designs, 13GB storage space, monetization

$ business that is 25/month limitless storage space, Search Engine Optimization tools, plugins, themes

    • It offers a list that is comprehensive of plugins.
    • You want to know and/or do with your WordPress site because it is widely used there are many resources and tutorials available covering anything.
    • Support are obtainable to aid re solve issues that are technical quickly.
    • AMP for WordPress just isn’t indigenous but choices occur by means of themes and plugins.
  • WordPress may be quick on mobile provided that it really is configured precisely.
    • The working platform is complicated and may be overwhelming often times without development assistance.
    • Search Engine Optimization is certainly not “built-in” towards the beginner templates.
    • It takes some experience that is technical.
    • WordPress can be sluggish on speed if you’re utilizing a variety of plugins that don’t work well with all the web web site or with one another.
  • All WordPress web web sites are influenced by the Lighthouse update from Bing once they began going web web internet sites up to mobile-first indexing.

WordPress offers very customizable web web sites at a appealing price, but finally it is really not suited to certain company applications because of its nature as a blog posting platform. This will not stop numerous developers that are innovative finding various uses for WordPress (apart from running a blog) with regards to their clients. In fact, Bing is approximately to release a WordPress plugin that is probably going to eliminate some dilemmas we’ve seen regarding technical Search Engine Optimization. By adding a better web web page builder indigenous to WordPress, better integration of rate, and AMP pages, it’s the standard choice when it comes to the expense and SEO advantages it includes.

1. Ghost Search Engine Optimization Review

General Features

Ghost is a straightforward and contemporary option to site platforms and builders such as for example WordPress. At first glance, Ghost includes a primary program and accessible features, but within the bonnet, you’ll find that Ghost is totally customizable and will be modified to your taste. The thing that is best about Ghost is perhaps the integrated Search Engine Optimization and social sharing features that are user friendly, it doesn’t need extra plugins, and there’s you don’t need to employ a designer to publish the code. It just works and is simple solution that is enough anybody can do no matter their experience.

$39/month Advanced (Discontinued)

Costs are centered on yearly payment. Ghost comes with a 14 time no responsibility trial that is free.

    • There is certainly a substantial json schema built in.
    • It offers indigenous AMP integration
    • You can find simple metadata industries right inside the editor
    • This has extensive Zapier integration and lots of other useful integrations available.
    • Enables customized website design ( brand brand new).
  • Permits custom Address taxonomy and structure(new).
  • It’s lacking A html that is native Sitemap
  • It may be complex to guide because it is a platform that is relatively geeky.
  • There aren’t any e-commerce features so that it falls quick if you’re selling products online.
  • There was too little help inside the Ghost community.

Although targeted more toward bloggers and magazines, Ghost is really a competitor that is formidable the ocean of site platforms being offered at this time. Whilst not free, the rates is reasonable when it comes to features you receive, also it’s one of many easier platforms to make use of should you want to get started doing no hassle. Should you want to have Search Engine Optimization that works straight away, Ghost is considered the most platform that is advanced here. In reality, we utilized to utilize Ghost but in June 2018 chose to change to WordPress considering that the help within the Ghost community ended up being too sluggish. But, in 2019 we established another web site on Ghost due to the features with its latest launch.

Platform Pricing Mobile PageSpeed Search Engine Optimization Configuration AMP
Ghost complimentary choice available Fast (after optimization) moderate, Good control Available plugins
WordPress From $5.15/month Slow Simple, fundamental control built-in
Wix From $12/month Slow Simple, Many Issues Integrated
Squarespace From $9/month Slow effortless, costly plugins Available plugins
Shopify Free option available Slow effortless, fundamental control maybe maybe Not incorporated
Weebly complimentary choice available Very Slow intense, complete control Available plugins
Magento From $29/month Fast tricky, complete control Integrated
Ghost Free Fast ( 2019 tips below:

  • WordPress
  • BigCommerce
  • Shopify
  • Ghost


  • Weebly
  • Joomla
  • Magento

Never Recommend

  • Wix
  • Squarespace
  • PrestaShop

Although the above are our general suggestions because far as well-rounded internet site builders get, here’s what we suggest for the more specific needs of various teams:

For Influencers

If you’re an influencer, Ghost or WordPress will be the very best choices to make use of. Although we failed to recommend Squarespace, Weebly or Wix, don’t count these options down immediately as they possibly can be quite helpful for influencers who require to quickly introduce an easy website that may later on have alternatives for e commerce.

For Local businesses that are small

Weebly and WordPress will be a choice that is good.

For e-commerce shops

Shopify, BigCommerce, and WordPress for the reason that purchase will be the most useful alternatives.

In 2018, we saw both Ghost and Shopify just take significant strides to construct a more stable platform for Search Engine Optimization entering 2019. We nevertheless discourage folks from utilizing our‘do not especially recommend should your objective is always to introduce an e-commerce website straight away.

This web site post is just a followup on various problems we noticed in 2018, and now we shall continue steadily to monitor these platforms into 2019 and reevaluate them as required.

While various platforms are better dependent on your precise situation and requires, we advice keeping track of ghost because it has revealed it self to function as most modern platform to date and it’s also probably be an all-around contender within the a long time.

Having said that, we do genuinely believe that each platform mentioned here presents a solution that is justifiable users based on their demands, as we’ve seen each platform work very well when it comes to requirements of y our very different consumers. For as long it is possible to be successful in any of these tools mentioned as you know what your criteria are and have the proper set up going.

We have worked with thousands of clients across many industries all over the world if you’re looking to enlist a little bit of help in the SEO arena. With your experience and constant excellent results, we are able to assist you to, too. See our provides right right here once we make use of each one of the above platforms mentioned.

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